Tag Archives: independent authors

Write the Dream Conference March 7-9, 2014 in Kansas City!

Calling all indie writers within driving distance from KC!

Better hurry: coming this weekend
Write the Dream Conference
Featuring two-time Emmy Award winner Cady McClain
and five other top notch speakers (hey, including me!)
With sessions on Dreamscaping, Editing, EPublishing, Novel Writing, Social Media, Book Covers, Marketing, Funding, Layout and Design, and Brainstorming.
Find out more:

http://www.writethedream.com/the-convention/

From the website: “If you are an aspiring writer who wants to stop talking about writing your story and actually D0 it, then our conference is for you. Please join us in March in Kansas City, Missouri, for your chance to learn the basics of writing and self-publishing your own book and learning from others who have a proven success at reaching the masses. Join keynote speaker, Emmy-award-winning actress, writer, and film producer Cady McClain, who will share with you how she fulfills her own dreams—and hopefully inspire you to do the same.

“Our three-day conference will give you every tool and resource you need to learn how to fulfill your dream of being a published author. You will gain the inspiration to get your story down on paper and take the necessary steps to see it in both e-book form, as well as print. Our conference workshops will include: a set plan to complete that first manuscript; resources to fund your project; tips and tools to help you find a good editor and designer; methods and resources to get your book correctly formatted for distribution; and finally, a plan to help you market and sell your book once it is completed. Step by step, from A to Z, our conference team will walk you through the process— even if you have absolutely no idea where to start. Come for one day or all three— you can choose from three plans that will fit both your time and budget.

“We want to help you share your story…because what you have to say deserves to be told. You don’t need to wait around for the traditional publishers if you want to succeed; all it takes is a good story, will, and determination. Come join us and see what we can do for you!”

Register NOW!
http://www.writethedream.com/the-convention/
Join us at the beautiful Kansas City Convention Center in downtown Kansas City. For more information about the center, click here.
For a complete list of classes and a more detailed description of the conference, click here.
To register for the conference or to check pricing, click here.
If you would like to register by phone or would like more information, please call 816.896.6802.

Free EPublishing Day: Coming to KC and Wichita!

That’s right! I’ll be conducting two, FREE, all-day seminars where, if you’re ready, you can walk in a wannabe and walk out a published author!

Kansas City (Merriam) May 18, 2013

Wichita June 22, 2013

Click for details:

EPublishing Day–Kansas City!

EPublishing Day–Wichita!

EBOOK ***Coming Attractions*** Contest!

The

EBOOK

***Coming Attractions***

Contest!

The BEST Indie EBook Novels Coming Soon To an EReader Near You!

A Writers’ Contest for Future Indie Writers!

The First Three Pages (750 words) of Fantastic Fiction

No Entry Fee!

Any genre (category)!

Simple rules! Submit:

  1. Up to the first 750 words of your novel
    1. Formatted in MS Word, with one-inch margins, double spaced, and in any very readable font;
    2. No title page is necessary, and the author’s name may appear on the submission.
  2. A synopsis/description of the work of no more than 250 words. We suggest including:
    1. A brief pitch (perhaps up to fifty words—this is your grabber or elevator pitch);
    2. A brief summary (this is the synopsis that you hope will sell your book and help it to become a bestseller—check out examples on Amazon)
  3. Ensure your entry email includes author’s name and story genre (category).

*Entries cannot be presently published as eBooks on Amazon.

Entries will be judged on the author’s storytelling ability, ability to follow the contest submission’s very simple guidelines, and the judges’ opinions of marketability (sales potential).

What do you win?

The First Place entry:

  1. Will be showcased on not only the Indie Writers Alliance blog /website but on Gordon Kessler’s author’s site, as well;
  2. Will be linked to Amazon book page once ePublished.

The First Place entry will also receive:

  1. Free eBook formatting for winning entry for Kindle & Nook (when ready, but must be requested within six months of contest deadline);
  2. Free ePublishing phone consultation for uploading eBook to Amazon and Barnes and Noble, (when ready, but must be requested within six months of contest deadline);
  3. Choice of print or eBook version of Novel Writing Made Simple or EBook Writing Made Simple!
  4. Full, line-by-line edit of entry.

The First Place entry and five Runners Up:

  1. Will be linked from Gordon’s and IWA’s sites to authors’ sites;
  2. Will be listed on both Gordon’s and IWA’s sites with the stories’ synopses/book descriptions submitted for the contest;
  3. Will have the books’ cover images or authors’ photos, if available, posted on IWA and Gordon Kessler’s blog/websites.

First 100 entries:

  1. Will receive a free PDF version of Novel Writing Made Simple or EBook Writing Made Simple!
  2. Will receive a single-paragraph summary including strengths and weaknesses of the entry as well as suggestions on how to improve the work (feedback will be sent in the format of an email by March 31, 2013).

Have a story opening? With nothing to lose, it’s a no-brainer: dust it off and send it in today!

Deadline: midnight PST, February 3, 2013 (by email date and time confirmation)

First round judging will be completed and finalists notified by February 11, 2013.

The EBook ***Coming Attractions*** Contest winners will be selected and posted on  http://gordonkessler.com and http://writersmatrix.com/wordpress/ (Indie Writers Alliance’s blog/website).

The EBook ***Coming Attractions*** Contest is sponsored by Gordon A Kessler and the Indie Writers Alliance.

Send entries by email as a single attachment (synopsis and story opening), with “coming attractions” in the subject line, to:

Gordon@gordonkessler.com

Questions? Email Gordon with “question” in the subject line.

BIG NEWS for Indies!

What’s Happening for IWA Members

  • Kessler and IWA Are Working On The Definitive Marketing and Promotions EBook for EBook Authors:

THE MASTER PLAN: What John Locke Conveniently Left Out and Much More!
The Guide to Promoting and Marketing Your EBook Novel

—you can add your $.02-worth in the book with a linked byline (upon approval), and it will be free! For the working outline: Click Here!

  • Start your MASTER PLAN Promo for everyone  now and get your books in front of thousands (and it’s free, of course): Click Here!
  • Kessler’s Hanging His Editing/Mentoring and Cover Art Producing Shingle Out Again—need help? (No, it’s not free, silly!) Click Here!
  • Coming to Kansas City and to Wichita—the IWA Seminar and Discussion Forum—don’t miss out (it’s fre-ee): Click Here!

We’ll discuss everything on THE MASTER PLAN outline, including:

1. Ten things you can control on your Amazon book’s page that will optimize its visibility and its reader attractability;

2. How to use Twitter, Facebook, LinkedIn, and not use up valuable writing/family time;

3. What’s the best price point for your work;

4. How to get reviews;

5. So very much more!

John Locke, You Suck!

or

Breaking News: Kate Beckinsale and Tim McGraw are being considered to star in the new film version of my men’s action/adventure thriller series “The E Z Knight Reports”

Yes, it’s true … John Locke sucks! And, yes, it’s true also that two major names in the entertainment industry are being considered to be in “The E Z Knight Reports” film version.

Addressing the second topic first: Oh, yeah … I left out who is considering these two fine actors for the movie — me! So, I didn’t really lie, did I? I just left out a very small part of the truth. Oh, yeah, there isn’t a movie, either (not yet, anyway — wake up Hollywood!). Wait a minute, you say omission is lying? Since when? Politicians do it all the time. Historians had done it for centuries (many still are?). Even religious leaders do it to make themselves and what they represent look better. Enter John Locke as revealed in this post taken from the New York Times: http://finance.yahoo.com/news/best-book-reviews-money-buy-131408538.html?page=1. There are four pages to this article and Mr. Locke’s involvement is mentioned starting at the bottom of page three and ending on page four: http://finance.yahoo.com/news/best-book-reviews-money-buy-131408538.html?page=3.

John, I respect you. You are a ground-breaker. You accomplished an incredible thing with your Donovan Creed novels, and then you shared how you did it with How I sold 1,000,000 EBooks in 5 Months. That little how-to book of yours set the Kindle world ablaze and sparked to life the fire in tens of thousands of writers and writer wannabes.

You blazed the trail with your sales and lit up the way explaining your successful plan. This book elevated you from a million-eBook-selling author to a pedestalled saint for all us writers to look up to, admire and wish to emulate. And why not? You showed us it wasn’t that complex — there might have been a little luck involved, but mostly our success was dependent on following the same plan you had only months before. The plan starts out insisting we write a great book and, after that, we needed to get the word out about it. Getting the word out started with our image — we needed the reading public to know we’re real people and not just names on a byline. Your plan was about persistence. It was about buying 300 reviews, it was about … oops, you didn’t mention that part, did you? I’m sure you meant to, right? I mean, when you purchased these 300 reviews (how much were they, $6,000?), you did tell GettingBookReviews.com that you wanted honest reviews. I’m certainly good with that. After all, even Kirkus will do indie book reviews if you pay them. Really, I think that was an excellent idea, and, like you say, as long as they’re honest reviews, why wouldn’t it be all right?

Let’s get back to that in a minute. I want to ask why you implemented this part of your strategy and left it out of your book? If it was legit, why would you leave it out? Didn’t it help you sell books? Okay, quit laughing — of course three hundred reviews will help you sell books. Reviews are a major influence in an eBook shopper’s decision process. Even a few negative reviews add an air of credibility to the rest. Oh, yeah, then there’s that other thing. These reviewers were paid to review your book … so they had to buy it to read it, correct? Wow. Back when I was only selling a dozen or so eBooks a month, and seldom landing in even the top 100,000 in sales rank, I would have loved to have gotten 300 sales within a week or so. I can’t imagine the difference that made in your sales rankings. I can’t imagine how that propelled more sales by making your eBook more visible. How cool is that? Very … unless you claim it had nothing to do with your success — which is exactly what you’re doing when you leave that little tidbit out when you reveal your wonderful plan and ask us to pay $2.99 for it.

So we’ve established that buying reviews, while they’re requested to be honest, is not an underhanded thing. This takes us back to why you’d leave out that major factor in your successful plan that made your eBooks sell like popcorn in a theater. Was it because your HIS1,000,000EI5M eBook would not have sold as well had that info been included? You know, I doubt it would have affected sales that much. I mean, the excitement was already there. People were desperate to find that magic formula, and you, John, had found it: E=MC, right? Oh, yeah … forgot the squared, didn’t I? Such a small thing. Still works as good, right? Wrong!

I go along with everything in your book, and I think most other eBook authors do, as well. All those great tips are extremely valuable, especially to a new eBook author. And that alone makes your book worth the price. But, John, really — it’s what you left out that grates on my nerves.

Okay, here’s another thought about purchasing reviews. Did you know that Amazon really frowns on the bulk purchasing of reviews and will take many of them down if they find out about it? That’s why the company that you, Mr. Locke, hired is no longer in business. I’ve got to tell you, if I had the money to buy that many so-called legitimate reviews, and I had the opportunity, I’d probably do it. But, would they really be legit? I mean, some most definitely would be. But don’t you think a few of those reviewers, knowing that they’re getting paid to give a review, might lean toward the positive? After all, you’ve become part of their livelihood. They want to be nice. If they turn in too many negative reviews, their employer/aggregator, or whatever you want to call them, might not send them more work. I’m throwing in a half-star bet for this point, at least.

Let me sum this up for you, Mr. Locke.

I admire you. I thank you for your great tips; they’re mostly what everyone else is saying these days, anyway. But you got the ball rolling and the enthusiasm skyrocketing. Thanks. You’ve influenced me. I’m having a blast writing and selling eBooks, even though I haven’t been nearly as successful. And I, like you, only on a smaller scale, have been trying to help motivate other writers to do the same. I’ve been telling them the first thing they must do is to write a great story. Then, I tell them how important it is to have the image of a real person and not just be a name on a book cover, and how important social networking can be once you have that human image. I’ve even told eBook author wannabes that there are a handful of really important books they should read on promoting their eBooks, but the most important one is Mr. John Locke’s. I’ve been telling them that with a smile and a wink like I know something about it.

That’s what I’d been telling them, but not anymore.

My challenge to you, Mr. Locke, is to not only address this to your thousands of eBook writing followers, but to revise this book that discloses your wonderful, but incomplete, plan. At least put in a mention about the paid reviews and how it “could have” affected your sales, that it cost you upwards of $6,000, and that this practice is now frowned upon.

Will you do that, Mr. Locke?

http://finance.yahoo.com/news/best-book-reviews-money-buy-131408538.html?page=3

http://finance.yahoo.com/news/best-book-reviews-money-buy-131408538.html?page=4

Welcome courageous ePublishing pioneers to the Indie Writers Alliance!

The first official Indie Writers Alliance Newsletter is out, and you’ll find it to be a real “keeper”.

In this and ensuing issues, you’ll discover links to very informative and important websites and blogs concerning current issues in the indie publishing industry. We’ll look at the latest news, analyses, and thoughts on what’s going on in the eWorld around us, and explore ways to help illuminate this dark path into uncharted territory that we’ve chosen.

Not getting it? Fill out the form on the IWA home page at: http://www.indiewritersalliance.com

The Indie Writers Alliance is:

An Alliance of Independent Writers, Self-Publishers, and Small and Independent Publishers to Inform, Support, Promote and Encourage Independent Writers

Why Be an Independent Writer and Sell Your Work in eBook and POD Formats?

Incredible things are happening. Actually, much of it started years back, but only a few visionaries saw the full potential of what was taking place. It started with “eBooks”. They have literally revolutionized the book publishing and selling industry.

For the IWA Intro Page, click here: http://www.indiewritersalliance.com/ 

For the IWA Member Page, click here: http://www.indiewritersalliance.com/For-Indies-ONLY!.html

What About EBook Pricing?

So what’s the best price point for eBooks? It’s certainly dependent on type of book and size. But beyond that, let’s look at novel-length fiction: what price is going to sell your novel the best? With what price point are you going to get the most downloads? What price point is going to make you the most money? Drilling down deeper, as an indie author, what price point is going to get you the best ranking and visibility? So much to consider, it makes my head hurt!

Look at the image I’ve used for this post. It helps illustrate my premise that there’s three basic buying groups of “indie” published books (throw in those who buy traditionally published eBooks 99% of the time, and you have four).

This illustration is not size proportionate. Until we have more solid numbers, that is impossible (feedback anyone?). Notice that I’ve not only shown the main three groups, but that they overlap at times, as well.

Initially following ground-breaking indie authors’ leads, like John Locke and Amanda Hocking, I priced my eBooks at $.99 each. By doing this, I believe I did sell more books and enjoyed some pretty good rankings for a while for my books (until Amazon “supposedly” started playing around with their algorithms).

I did a little research and noted the prices of the Amazon suggested books on each of my novels’ Amazon book pages. I was amazed to see that most eBook purchasers who bought my books (at least according to Amazon) were buying books at $2.99 and up, and only a few were $.99 books. So, I checked out the top 100 list for my genres. Guess what? I discovered very similar data!

What did I do the very next day? I raised my prices to $2.99. For nearly two months now, I’ve found my sales to dip only slightly, but noted that my actual royalty $ have gone way up. I think it all goes back to the old proverb about the smart shopper: “you get what you pay for” and it seems that’s the thinking most eBook buyers are following.

Drawing this illustration helps me look at pricing as a malleable thing and not just an intangible, abstract and unclear concept. I hope it helps you.

Here are a few links for some very interesting blog posts concerning pricing:

http://preciseedit.wordpress.com/2011/03/02/how-much-should-my-e-book-cost/

http://jakonrath.blogspot.com/2010/09/ebook-pricing.html

Give us your learned thoughts and suggestions, you experience ePubbers out there!

Amazon Keeps Changing Algorithms on Kindle eBooks?

Can indie authors even hope to understand the complex and secret ways Amazon ranks our books? How can we use what little information available to maximize our exposure to the reading world? Did you know they use things like price points and being independently published to consider where to rank you book?

Check out Edward W. Robertson’s blog posts, especially May’s as well as other more recent ones at: http://www.edwardwrobertson.com/

Kindle Select or the World?

That’s what it seems to be boiling down to. Are there fewer advantages with the Kindle Select program now than before? Are the Amazon free days as effective as they used to be? Does it even make sense to use them?

These are the questions I’m asking, now. Take a look at what other indies are saying. It might help you make up your mind.

Joe Konrath—check out his comments at the bottom of the interview. The guy knows his stuff: http://jakonrath.blogspot.com/2012/05/guest-post-by-robert-gregory-browne.html

Katie.M.John (It looks wrong, but that’s the way she spells it)—Some interesting thoughts here: http://katiemjohn.blogspot.co.uk/2012/05/why-amazon-kdp-select-and-i-are-on.html

D.D. Scott—this lady is an experienced ePubber and very sharp: http://goo.gl/yNi9T

This is an older post on Karen Barney’s blog, that made a lot of sense back in January, and still has some great tips for trying to maximize Kindle Select’s “free days”: http://goo.gl/zMrxl

Should I do a Print On Demand paperback besides an eBook?

Indie authors are finding the most success with eBooks, by a considerable amount. But, since Print on Demand is easy and free through Amazon’s CreateSpace.com, what will it hurt? Then, you’ll have something tangible you can give to reviewers, friends and relatives, besides having one more way to market your work. There are other POD printers out there that do a fine job. Many of them charge a fee, depending on the extent of the work needed from their end. You should check out Lulu.com, iUniverse.com, Xlibris.com, and others before you make up your mind. Also, several of these POD printers, including Lulu.com will do hardcover books besides the popular trade paperback—CreateSpace.com only does trade paper but has a great distribution network. And no one is to say you can’t do both–trade paperback with CreateSpace.com and hardcover with Lulu.com.